Australian Delegation to the World Hydrogen Summit 2024
Rotterdam, the Netherlands / 12-15 May 2024
The Australian Trade and Investment Commission (Austrade) invites you to participate in the Australian Delegation to the 2024 World Hydrogen Summit and Exhibition (WHS) in Rotterdam, Europe’s key conference and exhibition for green hydrogen.
About the event
The World Hydrogen Summit and Exhibition is one of the world’s largest hydrogen conferences and will be held in Rotterdam for its fifth iteration in 2024. This global event attracts high-level attendees from government, industry and research. The 2024 event will be the largest iteration, with approximately 15,000 exhibition attendees, 350+ speakers and 2,000 delegates expected. Key topics include:
• Decarbonise Hard to Abate Sectors
• Renewable H2 Production
• Financing H2 Projects
• Sustainable Mobility & Transport
• Electrolyser Development
• Alternative H2 Carriers
• Standardization, Certification & Regulations
• Low Carbon H2 Production and CCUS
• Storage, Transportation and Distribution
• Global Hydrogen Supply Chains
• Realising Offtake Agreements & Demand for H2
Team Australia at WHS
Working closely with state governments and industry partners, Austrade will bring an Australian delegation to the event for the third year in a row.
Team Australia will host an ‘Australia Stand’ on the exhibition floor; place Australian speakers in the conference; and provide business matching services and exclusive networking opportunities. Building on the considerable exposure and momentum from the previous years, the 2024 Australia Stand will be our largest yet. It will serve as a consolidated and cohesive presence, placing an unmistakable spotlight on Australia during the event.
The stand will primarily be used as a meeting and networking location for all delegates, it will provide the opportunity to share Australia’s compelling national hydrogen narrative and demonstrate the progress we are making towards a future hydrogen economy. There are also opportunities for companies to take individual space on the stand, to facilitate your business activities and increase your exposure.
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Who should participate?
- Owners of active projects looking for investment and offtake of green hydrogen or its derivatives
- Providers of industry-ready technology and services for the hydrogen supply chain
- Researchers, academics and key stakeholders in the hydrogen sector seeking contacts, partnerships and insights.
- Gain exposure as part of the Australian national narrative at Europe’s premier hydrogen conference and access the senior global hydrogen network
- Leverage Austrade’s Europe (and broader global) networks and relationships to fast track your commercial engagement, through business matching and networking opportunities
- Benefit from Australia’s presence in the exhibition hall and thematic content, speakers in the conference program, and support for media outreach around WHS
- Raise awareness of your projects, technology, services and products in preparation for the global market for hydrogen and derivates developing over the coming years
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Must be eligible for Austrade services
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Must have active projects suited to a partnership with sophisticated European partners; or
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Must have a compelling offer for potential partners interested in investment or offtake; or
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Must offer industry ready technology and or services that form part of the hydrogen supply chain (generation, storage, transformation, transport, etc); or
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Be conducting research aligned with new energy solutions relevant to the European market.
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Organise and fund the Australia stand, including the design and construction
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Develop a directory to promote Australian capability and investment opportunities, for use in the lead up, during and post-event
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Offer a 20% discount on WHS conference tickets to the Australian delegation
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Provide key opportunities to feature in the official event program and at the Australia Stand
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Lead a partner/customer marketing campaign to build awareness and interest in your solutions, including electronic direct marketing, LinkedIn and media outreach campaigns
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Assist to identify potential target customers and arrange meetings during the summit and/or as part of a broader European visit program
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Follow up on the leads generated during the summit and/or assist participants to follow up on the leads they generated during the summit
- Update participants about Australia stand programming, activities and broader conference programming
Austrade is offering support to visit additional European markets after WHS. Suggested programs are aligned with the following locations and topics/themes (final confirmation of these elements will be subject to delegate uptake):
The UK
Theme: Investor Roundtable/networking event
Program: present Australian capabilities in multiple net zero subsectors to UK project developers, investors, asset and fund managers as well as operators and tech providers
Target group: government agencies, project owners
Sweden
Theme: Net Zero transport
Program: Volvo Group is offering to host a day in Gothenburg, followed by a day in Stockholm with meetings together with H.E. Ms Frances Sagala, Australian Ambassador to Sweden to exchange learnings, developments and best-practices related to net zero transport solutions, logistics and infrastructure – including fuel/technology types, circularity, best practices for implementation in transport and logistics. This program offers some level of flexibility to accommodate specific focus areas; possible options could include visits to the Port of Gothenburg, Gothenburg City Council and freight operators.
Target group: government officials, policy makers and relevant corporate leaders
France
Theme: Investor Roundtable/networking with key players from French H2 ecosystem
Program: showcase Australian capabilities
Target group: project owners and developers
Spain
Theme: Investor Roundtable/networking event
Program: showcase Spanish capability and introduction to Spanish investors active in Australia, but also in Europe and America (especially South America)
Target group: project owners and developers; government agencies
Poland
Option 1 theme: AU-PL Net Zero Forum/Summit with Polish hydrogen technology and energy consumer counter parts
Target group: all
Option 2 theme: Polish hydrogen case study site visit to ZE PAK and Polsat Plus Group's hydrogen electrolysis and fuel cell bus project site
Target group: HETS and R&D organisations
Germany
Option 1 theme: Green/ decarbonised iron and steel
Program: site visit to Salzgitter AG (German steel maker focusing on decarbonised steel)
Target group: projects owners and companies/research institutions interested in green/decarbonised steel
Option 2 theme: Ports and Derivatives Import
Program: site visit to Port of Wilhelmshaven (first German port with LNG import technology and plans to create ammonia and hydrogen import facilities
Target group: project owners, ports, H2 export and infrastructure partners
Option 3 theme: H2 research and technology exchange
Program: Summit/forum for exchange on new technologies and implementation
Target group: innovative technology companies, HETS, R&D organisations
- Be responsible for making their own travel arrangements, including airfares, accommodation, visas, meals, conference tickets etc.
- Advise Austrade of any company representative(s) that will attend
- Once confirmed, commit to attending and following up on relevant meetings arranged by Austrade
- Provide Austrade with updates on progress and/or outcomes achieved following participation in the Australian Delegation
- Supply branding/artwork and copy for inclusion in the Australia stand design and directory as required
While Austrade and our state government partners have significantly subsidised the costs to sponsor the event and secure the associated benefits, we are not able to cover the full costs for company participation. The delegation fees outlined below will only apply once per organisation.
Date: Sun. 12 May - Wed. 15 May 2024
Location: Rotterdam AHOY, Ahoyweg 10, 3084 BA Rotterdam, the Netherlands